Kleenex - Corporate Sizzle 2022

Idea: Communicating the conceptual inception, evolution, and execution of the brand’s "Grab Kleenex” 2022 global platform, highlighting cultural and social insights in tandem with story-telling and sequencing pertinent pre-existing footage.

Task: Conceptualizing, script writing, assisting in video/montage sequencing, moodboard setups, and co-leading VO recording sessions.

Agency: FCB Chicago (2022)

CD: Manuel Torres; Sr AD: Devin Hilgenkemp; Sr CW: Ali Faraj