Brief: For this 2015 6-hour competition for young talent at the Dubai Lynx festival, teams of two were briefed on a hypothetical job request from Cannes Lions. The brief was to conceptualize and execute a print poster that introduces the “Lion Glass: the Lion for Change” category, a category meant for advertising work that breaks and defies gender norms.

Idea: Royally gender neutral

Task: Conceptualization and Copy

2nd Place (Silver)